We not only developed a technological solution for the client, but we also provided full project management support to all partners involved.
Step 1 - Workshops
We started with UX and UI workshops, where we defined both the purchasing buyer and the key functionalities of the online store, as well as the UI (user interface) for the editors of the online store. In the IM, we defined which contents are edited in which tool, in what way and the interfaces adapted to the client's level of knowledge.
Step 2 – Selection of Partners for the Payment System and Logistics
Together with the client, we identified the key criteria for selecting partners and led the process of choosing a partner and then integrating their solution into the entire ecosystem.
Step 3 – Definition of Business and Information Process
We have defined the entire business and information process from visiting the website to returning or changing the product in the branch. The process was the basis for setting up and integrating all information systems and mobilizing the entire organization.
Step 4 - UX and Development
After identifying all processes, key tools, and external partners, we started drawing wire models and developing an online store. In this part, we also took care of coordination and cooperation with all partners in the process (ERP, SAP finance, CDN, payment system, logistics partner, client).
Step 5 – Launch
After the development, we performed a silent start, where we tested the user experience, as well as the operation of all integrations. The opening of an online store was gradual. First, after correcting the errors during the project tea, the next stress test was among the employees, where bottlenecks and errors were identified. After improvement and optimization, we opened the store for everyone.
Step 6 – Optimization and Upgrades
The project was set up in several steps. After launching the MVP version of the online store, we first started optimizing back-end processes for online store editors. The next step is additional functionality for end-users.
Step 7 – Expansion into Foreign Markets
We optimize the site for editors, marketing, purchasing, sales, and finance processes. Once these things are in place, all key end-user functionalities are implemented, and expansion for six additional markets begins.